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Trends don’t simply start on January 1, 2010. Constantly evolving over time, the trends we highlight today are, in one way or another, already happening. While these are not the only trends to track in 2010, they are notable for their speed of evolution.

Of course, these trends don’t apply to all consumers or impact all businesses. The point is to be aware of them and get them on your radar screen so that you can uncover ways to apply them to innovation in your organization.

#1: Business as UNusual

A new global understanding that Sustainability-in every conceivable meaning-is critical to our future well-being means that companies will have to do more . . .

#2: Urbanization

In the last twenty years, the urban population of the developing world has grown by an average of 3 million people per week, spawning accelerated innovation in goods, services, and experiences . . .

#3: Life in Real Time

The race to further imbed online access into devices is giving rise to numerous services that will capitalize on the real-time content avalanche. Look for more search engines . . .

Plus 7 more:

4. Frugality: The New Status Symbol
5. Power to the Masses
6. EcoForce
7. Track and Field
8. G is For Generosity
9. Preservation Nation
10. For Mature Audiences Only

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January 10

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